Your free ebook
The Fadewell Protocol
Why purple marks linger, what the ingredients do, and how to care for the skin around them.
WELCOME TO FADEWELL
You’ve taken the first step.Now make it a daily habit.
Fading one patch is only part of the goal. Keep your morning-and-evening routine going as the marks fade.
90 seconds to help you start—and keep going
- Avoid stopping too soon—even after the first marks fade.
- Remember both applications: brush your teeth, then apply Fadewell.
- Use your free ebook and tracker to get ready and keep going.
Two gifts to help you get started.
Included with your Fadewell order. Yours to read, use and keep.
Your 30-day routine tracker
Your 30-day tracker
One check after each application. Keep track of your morning-and-evening routine, online or on paper.
The road ahead.
Give your routine a full 60 to 90 days. An early improvement is a reason to keep going: the longer-term goal is fewer new marks appearing in the first place.
Timing begins when you start using Fadewell, not when you place your order. Results vary.
Read more in your ebook →First use & the first few days
Softer, less papery-feeling skin
Less dryness and tightness may be the first change you feel. A purple mark can still be visible.
When another mark appears
Watch how the mark fades
The aim is a smaller, fainter patch that fades sooner. Look for this when a mark appears, rather than waiting for a particular week.
Month 1 of use
Less dark color visible at once
When marks are fainter and fade sooner, fewer dark patches overlap on your arms. New marks may still appear.
Around 2–3 months of use
Working toward fewer new marks
This is the longer-term goal: fewer fresh marks appearing in the first place. Keep caring for the whole area, morning and evening.
YOUR DAILY RITUAL
Brush your teeth.
Then apply Fadewell.
Morning and evening. A habit you already have can help you remember both applications.
Brush your teeth.
Keep your cream where you’ll see it after brushing.
Apply your cream.
Cover both forearms and the backs of both hands. Massage gently until absorbed.
Include skin with no visible marks.The skin around the marks needs care too. Keep applying across the whole area after one patch fades.
Shower first, if you’re showering.Then apply your cream, so you don’t wash it straight off.
YOUR FADEWELL ORDER
Expected delivery
5–12 business days after shipping
Use this time to read your ebook and have your tracker ready for your first application.
WHY KEEP GOING?
It’s about more than one fading mark.
Two illustrative stories—not customer reviews.
Reaching for short sleeves again.
For a man who feels embarrassed by the marks on his arms, the goal might be simple: putting on a short-sleeved shirt without wondering whether someone will ask what happened.
That’s a reason to keep up the routine beyond the first patch that fades.
Fewer new marks to wonder about.
For a woman who notices another purple patch after a bump she barely remembers, fading yesterday’s mark is only part of the goal. She wants fewer fresh marks appearing in the first place.
That’s the longer-term goal of consistent use, morning and evening.
A few questions
before you start.
Can I read the ebook before my cream arrives?
Yes. It explains the ingredients, the routine and what to look for over time. You can read it now and return to it when your cream arrives.
Do I have to print the tracker?
No. You can check off applications online, or use a printed copy if you prefer paper. Each day has a morning box and an evening box.
What if I miss an application?
Return to your usual routine at the next application. Don’t use extra cream to make up for it. Your tracker doesn’t reset because you missed a box.
Why apply where there are no marks?
The skin without a visible mark needs care too. Apply across both forearms and the backs of both hands, rather than only on individual patches.
Your free gifts are ready.
Read your ebook and get your tracker ready for your first application.